Project Lead: Lisa Ferguson
Title: Superintendents Office
Contact Info: firstname.lastname@example.org
Date of Project: January 2nd through May 1st, 2020
Challenge: Develop a brand from the ground up for a public school district which embodied its desire to create community pride and represented the district and students.
Project and Results: Interviewed over 150 stakeholders to build / design a Brand Articulation, Diffrenctiators, Brand Mark, Color Pallet, Typography, Standards Template and Start up materials for use to gain funding and launch the company.
Materials Available: Brand Standards Manual, Identity Packet, Primary and Secondary Color Pallets, Font Bundles / Brand Architecture.